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Tupperware
Häftad bok. Smithsonian Books. 1 uppl. 2001. 256 sidor.
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From Wonder Bowls to Ice-Tup molds to Party Susans, Tupperware has become an icon of suburban living. Tracing the fortunes of Earl Tupper's polyethylene containers from early design to global distribution, Alison J. Clarke explains how Tuppe läs mer … läs merInrikes enhetsfrakt Sverige: 62 SEK
- ISBN
- 9781560989202
- Titel
- Tupperware
- Författare
- Alison J. Clarke
- Förlag
- Smithsonian Books
- Utgivningsår
- 2001
- Omfång
- 256 sidor
- Bandtyp
- Häftad
- Mått
- 152 x 229 mm Ryggbredd 17 mm
- Vikt
- 340 g
- Språk
- English
- Baksidestext
- From Wonder Bowls to Ice-Tup moulds to Party Susan's, Tupperware has become an icon of suburban living. Tracing the fortunes of Earl Tupper's polyethylene containers from early design to global distribution, Alison J. Clarke explains how Tupperware tapped into potent commercial and social forces, becoming a prevailing symbol of late twentieth-century consumer culture.
Invented by Earl Tupper in the 1940s to promote thrift and cleanliness, the pastel plasticwares were touted as essential to a post-war lifestyle that emphasized casual entertaining and celebrated America's material abundance. By the mid-1950s the Tupperware party, which gathered women in a hostess's home for lively product demonstrations and sales, was the foundation of a multimillion-dollar business that proved as innovative as the containers themselves. Clarke shows how the "party plan" direct sales system, by creating a corporate culture based on women's domestic lives, played a greater role than patented seals and streamlined design in the success of Tupperware.
Smithsonian Books 1 9781560989202 -
Tupperware - the promise of plastic in 1950s...
Häftad bok. Smithsonian Books. 1999. 241 sidor.
Mycket gott skick. OBS! Språk: Engelska.
The Tupperware party and all its socio-economic consequences are explored in this unique study of the 1950s phenomenon, which represented the powerful influence of corporations on the American family.
Notera att försättsbladet har läs mer … läs merInrikes enhetsfrakt Sverige: 62 SEK
- ISBN
- 9781560988274
- Titel
- Tupperware - the promise of plastic in 1950s America
- Författare
- Clarke, Alison J
- Utgivningsår
- 1999
- Bandtyp
- Inbunden
- Språk
- English
Smithsonian Books 9781560988274
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