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Exposing the magic of design - a practitioner...
Inbunden bok. Oxford University Press. 2011. 185 sidor.
Mycket gott skick. Skyddsomslag i gott skick. Ägarmarkering (etikett) på omslagets framsida samt på pärmens insida. Exlibris på titelbladet.
Inrikes enhetsfrakt Sverige: 62 SEK- ISBN
- 9780199744336
- Titel
- Exposing the magic of design - a practitioner's guide to the methods and theory of synthesis
- Författare
- Kolko, Jon
- Utgivningsår
- 2011
- Bandtyp
- Hardback : alk. paper
- Språk
- English
Oxford University Press 9780199744336 -
Well-designed : how to use empathy to create...
Inbunden bok. Harvard Business Review Press. 2018. 235 sidor.
Nära nyskick. Skyddsomslag i nära nyskick.
Inrikes enhetsfrakt Sverige: 62 SEK- ISBN
- 9781625274793
- Titel
- Well-designed : how to use empathy to create products people love
- Författare
- Kolko, Jon
- Utgivningsår
- 2018
- Språk
- English
- Baksidestext
- "A new way to create-and then disrupt Industry disruption is no longer isolated to a unique product or service. Today's consumer needs engagement in order to be swayed to interact, connect, and buy your next offering. Achieve this and you'll achieve success. Sharp and refreshing, design insider and expert Jon Kolko offers a new view and usable process for conceiving and building powerful, emotionally resonant new products in this new book. In Well-Designed, Kolko-VP at MyEdu and Founder and Director of the Austin Center for Design--shows how deep, meaningful engagement happens when products and services are delivered in an authentic way, when consumers see them less like manufactured artifacts and more like good friends. The key is empathy-driven design thinking, using a process of storytelling and iteration, with results that provoke emotion, change behavior, and create deep engagement. Kolko, who has been engaged in this process of design for more than 15 years, now shares a concrete set of steps for identifying lucrative opportunities, designing for innovation, and producing products that have deep, meaningful emotional engagement. By following this process, readers will learn how to raise the role of design to a strategic competency"--
"A new way to create--and then disrupt Industry disruption is no longer isolated to a unique product or service. Today's consumer needs engagement in order to be swayed to interact, connect, and buy your next offering. Achieve this and you'll achieve success. Sharp and refreshing, design insider and expert Jon Kolko offers a new view and usable process for conceiving and building powerful, emotionally resonant new products in this new book. In Well-Designed, Kolko--VP at MyEdu and Founder and Director of the Austin Center for Design--shows how deep, meaningful engagement happens when products and services are delivered in an authentic way, when consumers see them less like manufactured artifacts and more like good friends. The key is empathy-driven design thinking, using a process of storytelling and iteration, with results that provoke emotion, change behavior, and create deep engagement. Kolko, who has been engaged in this process of design for more than 15 years, now shares a concrete set of steps for identifying lucrative opportunities, designing for innovation, and producing products that have deep, meaningful emotional engagement. By following this process, readers will learn how to raise the role of design to a strategic competency"--
Imported from: lx2.loc.gov:210/LCDB (Do not remove)
Harvard Business Review Press 9781625274793 -
Thoughts on interaction design - a collection...
Häftad bok. Morgan Kaufmann Publishers. 2 uppl. 2011. 121 sidor.
Gott skick. Liggande format 19x23 cm. Ägarmärkning (etikett) på frampärmen.
Inrikes enhetsfrakt Sverige: 62 SEK- ISBN
- 9780123809308
- Titel
- Thoughts on interaction design - a collection of reflections
- Författare
- Kolko, Jon
- Utgivningsår
- 2011
- Omfång
- 121 sidor
- Bandtyp
- Pbk
- Språk
- English
Morgan Kaufmann Publishers 2 9780123809308 -
Inrikes enhetsfrakt Sverige: 62 SEK
- ISBN
- 9780123809308
- Titel
- Thoughts on interaction design - a collection of reflections
- Författare
- Kolko, Jon
- Utgivningsår
- 2011
- Omfång
- 121 sidor
- Bandtyp
- Pbk
- Språk
- English
2 9780123809308
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