Serious creativity : using the power of lateral thinking to create new ideas
Häftad bok. London : HarperCollins ; New York, N.Y. : Harper Business. 1995. 338 sidor.
Nyskick. Oläst. Unread copy. Since its first publication Serious Creativity har rapidly become the standard textbook on creativity on demand. Creativity is no longer a matter of old-fashioned brainstorming and hoping that ideas will somehow happen. There are now formal tools that can be used deliberately and systematically. Edward de Bono is the originator of lateral thinking and an international authority in the flield of creative thinking. .
Förlagsfakta
- ISBN
- 9780006379584
- Titel
- Serious creativity : using the power of lateral thinking to create new ideas
- Författare
- De Bono, Edward
- Förlag
- London : HarperCollins ; New York, N.Y. : Harper Business
- Utgivningsår
- 1993
- Språk
- English
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