Using Communication Theory . An Introduction to Planned Communication
Häftad bok. Sage Publications Ltd. 1999. 256 sidor.
Nyskick.
This broad-ranging textbook provides a clear and comprehensive introduction to using communication theory in real-life communication activities. Plann
This broad-ranging textbook provides a clear and comprehensive introduction to using communication theory in real-life communication activities. Planned communication, both interpersonal and through the mass media, is a standard facet of modern life. It is as evident in public
health campaigns on smoking, drugs or AIDS as in commercial advertising and public relations. This textbook outlines how such communication can be informed by an understanding of the theories of communication that have evolved over the last thirty years.
Laminatband. Illustrerad. Format 23,4x15,6 cm. Vikt: 400 g Språk: Engelska. Absolut nyskick.(230216 velso)
Förlagsfakta
- ISBN
- 9780803984318
- Titel
- Using communication theory - an introduction to planned communication
- Författare
- Jean T. Olson
- Förlag
- Sage Publications Ltd
- Utgivningsår
- 1991
- Omfång
- 256 sidor
- Bandtyp
- Mått
- 156 x 234 mm
- Vikt
- 340 g
- Språk
- Svenska
