Advertising as communication
Häftad bok. Routledge. 1996. 230 sidor.
Nyskick. Oläst. Unread copy. Namnad. Owner's signature. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context. Boken ingår i "Studies in culture and communication" med John Fiske som General Editor.
Förlagsfakta
- ISBN
- 9780415027816
- Titel
- Advertising as communication
- Författare
- Dyer, Gillian
- Förlag
- Routledge
- Utgivningsår
- 1988
